This Is Already a Great Deal
Opening Offer
$37,063
Asking Price
$38,209
Max Price
$38,209
- • Recent buyers paid ~$436 above MSRP
- • Asking price is already $351 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$33,930
Est. Invoice$34,693
Holdback (est.)$762
MSRP (Sticker)$38,124
Asking Price$38,209
Markup+$85
Est. Dealer Margin on This Car$4,279
Percentile56% of inventory is priced lower
Days on Lot5 days
What Others Paid (Last 30 Days)
Cars Sold2680
Avg Markup+$436
Median Markup$0
Best Deal-$1,970
Worst Deal+$6,080
% Sold Below MSRP55%
Avg Days to Sell24 days
Dealer Profile
Inventory241 vehicles
Avg Markup (All Models)-$1,188
Avg Markup (RAV4)+$85
% Below MSRP63%
Avg Days to Sell27 days
Avg Sold Markup-$656
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