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Deal Sheet: 2026 RAV4 SE AWD

Checkered Flag Toyota · Virginia Beach, VA · VIN: 4T36CRAV5TU001936

This Is Already a Great Deal

Opening Offer
$37,820
Asking Price
$38,990
Max Price
$38,990
  • Recent buyers paid ~$436 above MSRP
  • Price already dropped 1 time(s) — dealer is motivated
  • Asking price is already $1,460 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$35,612
Est. Invoice$36,413
Holdback (est.)$800
MSRP (Sticker)$40,014
Asking Price$38,990
Markup-$1,024
Est. Dealer Margin on This Car$3,378
Percentile0% of inventory is priced lower
Days on Lot13 days

What Others Paid (Last 30 Days)

Cars Sold2680
Avg Markup+$436
Median Markup$0
Best Deal-$1,970
Worst Deal+$6,080
% Sold Below MSRP55%
Avg Days to Sell24 days

Dealer Profile

Inventory478 vehicles
Avg Markup (All Models)-$1,392
Avg Markup (RAV4)-$17
% Below MSRP100%
Avg Days to Sell36 days
Avg Sold Markup-$1,618

Price History

Aug 1, 2026$40,014$38,990(-$1,024)