This Is Already a Great Deal
Opening Offer
$37,562
Asking Price
$38,724
Max Price
$38,724
- • Recent buyers paid ~$378 above MSRP
- • Asking price is already $203 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$34,309
Est. Invoice$35,080
Holdback$771
MSRP (Sticker)$38,549
Asking Price$38,724
Markup+$175
Dealer Margin on This Car$4,415
Percentile62% of inventory is priced lower
Days on Lot8 days
What Others Paid (Last 30 Days)
Cars Sold2253
Avg Markup+$378
Median Markup$0
Best Deal-$1,951
Worst Deal+$6,559
% Sold Below MSRP65%
Avg Days to Sell30 days
Dealer Profile
Inventory490 vehicles
Avg Markup (All Models)+$192
Avg Markup (RAV4)+$171
% Below MSRP2%
Avg Days to Sell31 days
Avg Sold Markup+$101
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