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Deal Sheet: 2026 RAV4 SE AWD
Kenny Kent Toyota · Evansville, IN · VIN: 2T36CRAV1TW061308
This Is Already a Great Deal
Opening Offer
$37,742
Asking Price
$38,909
Max Price
$38,909
- • Recent buyers paid ~$370 above MSRP
- • Price already dropped 2 time(s) — dealer is motivated
- • Asking price is already $1,120 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$35,297
Est. Invoice$36,090
Holdback$793
MSRP (Sticker)$39,659
Asking Price$38,909
Markup-$750
Dealer Margin on This Car$3,612
Percentile0% of inventory is priced lower
Days on Lot14 days
What Others Paid (Last 30 Days)
Cars Sold2178
Avg Markup+$370
Median Markup$0
Best Deal-$1,951
Worst Deal+$6,559
% Sold Below MSRP66%
Avg Days to Sell30 days
Dealer Profile
Inventory223 vehicles
Avg Markup (All Models)-$2,159
Avg Markup (RAV4)-$618
% Below MSRP99%
Avg Days to Sell30 days
Avg Sold Markup-$1,170
Price History
Jun 12, 2026$39,659 → $39,159(-$500)
Jun 13, 2026$39,159 → $38,659(-$500)
Jun 20, 2026$38,659 → $38,909(+$250)
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