This Is Already a Great Deal
Opening Offer
$37,203
Asking Price
$38,354
Max Price
$38,354
- • Recent buyers paid ~$419 above MSRP
- • Asking price is already $419 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$34,135
Est. Invoice$34,902
Holdback (est.)$767
MSRP (Sticker)$38,354
Asking Price$38,354
Markup$0
Est. Dealer Margin on This Car$4,219
Percentile55% of inventory is priced lower
Days on Lot2 days
What Others Paid (Last 30 Days)
Cars Sold2907
Avg Markup+$419
Median Markup$0
Best Deal-$1,961
Worst Deal+$6,080
% Sold Below MSRP58%
Avg Days to Sell25 days
Dealer Profile
Inventory297 vehicles
Avg Markup (All Models)-$891
Avg Markup (RAV4)$0
% Below MSRP99%
Avg Days to Sell31 days
Avg Sold Markup-$1,012
Cheaper RAV4 SE AWD Inventory
Kenny Kent ToyotaEvansville, IN
-$1,865$37,95411d
Kenny Kent ToyotaEvansville, IN
-$1,745$36,85311d
Rhinelander ToyotaRhinelander, WI
-$1,500$38,51415d
Coad Toyota PaducahPaducah, KY
-$1,038$38,06111d
Toyota of BrookfieldBrookfield, WI
-$775$38,23344d
AutoNation Toyota Spokane ValleySpokane Valley, WA
-$618$40,27630d
Don Franklin Corbin ToyotaCorbin, KY
-$600$38,68910d
City ToyotaGreat Falls, MT
-$520$39,9983d
Baierl ToyotaRoute 19", PA
-$519$39,91940d
Five Star ToyotaAberdeen, WA
-$505$39,15443d