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Deal Sheet: 2026 RAV4 SE AWD

Coad Toyota Paducah · Paducah, KY · VIN: 4T36CRAV0TU30G684

This Is Already a Great Deal

Opening Offer
$36,919
Asking Price
$38,061
Max Price
$38,061
  • Recent buyers paid ~$421 above MSRP
  • Price already dropped 1 time(s) — dealer is motivated
  • Asking price is already $1,459 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$34,798
Est. Invoice$35,580
Holdback (est.)$782
MSRP (Sticker)$39,099
Dealer Add-Ons (DIA)+$449
Asking Price$38,061
Markup-$1,038
Est. Dealer Margin on This Car$3,263
Percentile0% of inventory is priced lower
Days on Lot8 days

What Others Paid (Last 30 Days)

Cars Sold2970
Avg Markup+$421
Median Markup$0
Best Deal-$1,961
Worst Deal+$6,080
% Sold Below MSRP59%
Avg Days to Sell26 days

Dealer Profile

Inventory92 vehicles
Avg Markup (All Models)-$245
Avg Markup (RAV4)+$653
% Below MSRP50%
Avg Days to Sell31 days
Avg Sold Markup-$413

Price History

Jul 9, 2026$39,947$38,061(-$1,886)