This Is Already a Great Deal
Opening Offer
$37,359
Asking Price
$38,514
Max Price
$38,514
- • Recent buyers paid ~$423 above MSRP
- • Asking price is already $423 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$34,277
Est. Invoice$35,048
Holdback (est.)$770
MSRP (Sticker)$38,514
Asking Price$38,514
Markup$0
Est. Dealer Margin on This Car$4,237
Percentile55% of inventory is priced lower
Days on Lot8 days
What Others Paid (Last 30 Days)
Cars Sold2919
Avg Markup+$423
Median Markup$0
Best Deal-$1,961
Worst Deal+$6,080
% Sold Below MSRP58%
Avg Days to Sell25 days
Dealer Profile
Inventory439 vehicles
Avg Markup (All Models)+$397
Avg Markup (RAV4)+$588
% Below MSRP89%
Avg Days to Sell29 days
Avg Sold Markup+$944
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