Deal Sheet: 2026 4Runner Hybrid 4Runner Limited FT4WD

Hertrich Toyota of Pocomoke · Pocomoke City, MD · VIN: JTEVB5BR6T5037484

Negotiation Guide

Opening Offer

$60,819

Fair Price

$62,319

Walk Away Above

$63,127

• Recent buyers paid ~$600 below MSRP
• Sitting 119 days (avg 46) — extra leverage

Price Breakdown

Est. Dealer Cost$56,901

Est. Invoice$58,180

Holdback$1,279

MSRP (Sticker)$63,934

Asking Price$63,934

Markup$0

Dealer Margin on This Car$7,033

Percentile72% of inventory is priced lower

Days on Lot119 days

What Others Paid (Last 30 Days)

Cars Sold857

Avg Markup-$600

Median Markup$0

Best Deal-$7,977

Worst Deal+$7,274

% Sold Below MSRP77%

Avg Days to Sell46 days

Dealer Profile

Inventory43 vehicles

Avg Markup (All Models)$0

Avg Markup (4Runner Hybrid)$0

% Below MSRP100%

Avg Days to Sell46 days

Avg Sold Markup$0

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