Deal Sheet: 2026 4Runner Hybrid 4Runner TRD Pro PT4WD

Larry H. Miller Toyota Murray · Murray, UT · VIN: JTEVB5BR3T5049477

Negotiation Guide

Opening Offer

$71,649

Fair Price

$73,149

Walk Away Above

$73,034

• Recent buyers paid ~$992 above MSRP
• Sitting 45 days (avg 22) — extra leverage

Price Breakdown

Est. Dealer Cost$64,898

Est. Invoice$66,356

Holdback (est.)$1,458

MSRP (Sticker)$72,919

Asking Price$73,318

Markup+$399

Est. Dealer Margin on This Car$8,420

Percentile68% of inventory is priced lower

Days on Lot45 days

What Others Paid (Last 30 Days)

Cars Sold369

Avg Markup+$992

Median Markup$0

Best Deal-$4,726

Worst Deal+$11,494

% Sold Below MSRP56%

Avg Days to Sell22 days

Dealer Profile

Inventory168 vehicles

Avg Markup (All Models)-$1,084

Avg Markup (4Runner Hybrid)-$1,744

% Below MSRP92%

Avg Days to Sell40 days

Avg Sold Markup-$898

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