Deal Sheet: 2026 4Runner Hybrid 4Runner Trailhunter PT4WD

Heritage Toyota · South Burlington, VT · VIN: JTEVB5BR0T5051333

Negotiation Guide

Opening Offer

$69,614

Fair Price

$71,114

Walk Away Above

$70,910

• Recent buyers paid ~$409 above MSRP

Price Breakdown

Est. Dealer Cost$62,927

Est. Invoice$64,342

Holdback (est.)$1,414

MSRP (Sticker)$70,705

Asking Price$71,254

Markup+$549

Est. Dealer Margin on This Car$8,327

Percentile77% of inventory is priced lower

Days on Lot20 days

What Others Paid (Last 30 Days)

Cars Sold140

Avg Markup+$409

Median Markup$0

Best Deal-$4,991

Worst Deal+$5,720

% Sold Below MSRP54%

Avg Days to Sell31 days

Dealer Profile

Inventory251 vehicles

Avg Markup (All Models)+$261

Avg Markup (4Runner Hybrid)+$549

% Below MSRP13%

Avg Days to Sell34 days

Avg Sold Markup+$227

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