Deal Sheet: 2026 4Runner SR5 RWD

Gray-Daniels Toyota · Brandon, MS · VIN: JTEVA5AR3T5016127

Negotiation Guide

Opening Offer

$43,093

Fair Price

$44,593

Walk Away Above

$44,843

• Recent buyers paid ~$499 below MSRP

Price Breakdown

Est. Dealer Cost$40,132

Est. Invoice$41,034

Holdback (est.)$902

MSRP (Sticker)$45,092

Asking Price$45,092

Markup$0

Est. Dealer Margin on This Car$4,960

Percentile76% of inventory is priced lower

Days on Lot6 days

What Others Paid (Last 30 Days)

Cars Sold423

Avg Markup-$499

Median Markup$0

Best Deal-$4,699

Worst Deal+$16,057

% Sold Below MSRP74%

Avg Days to Sell41 days

Dealer Profile

Inventory215 vehicles

Avg Markup (All Models)-$931

Avg Markup (4Runner)-$441

% Below MSRP96%

Avg Days to Sell26 days

Avg Sold Markup-$1,072

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