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Deal Sheet: 2026 Highlander XSE AWD

Berglund Toyota · Lynchburg, VA · VIN: 5TDKDRBH9TS29J331

Negotiation Guide

Opening Offer
$50,700
Fair Price
$52,200
Walk Away Above
$52,294
  • Recent buyers paid ~$187 above MSRP
  • Sitting 48 days (avg 28) — extra leverage
  • Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$46,625
Est. Invoice$47,673
Holdback (est.)$1,048
MSRP (Sticker)$52,388
Asking Price$52,388
Markup$0
Est. Dealer Margin on This Car$5,763
Percentile53% of inventory is priced lower
Days on Lot48 days

What Others Paid (Last 30 Days)

Cars Sold143
Avg Markup+$187
Median Markup$0
Best Deal-$4,464
Worst Deal+$5,175
% Sold Below MSRP55%
Avg Days to Sell28 days

Dealer Profile

Inventory296 vehicles
Avg Markup (All Models)+$13
Avg Markup (Highlander)$0
% Below MSRP100%
Avg Days to Sell36 days
Avg Sold Markup+$21

Price History

Jun 6, 2026$52,907$51,988(-$919)
Jun 26, 2026$51,988$52,388(+$400)