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Deal Sheet: 2026 Highlander XSE AWD
Toyota of Rockwall · Rockwall, TX · VIN: 5TDKDRBH8TS613456
This Is Already a Great Deal
Opening Offer
$50,839
Asking Price
$52,411
Max Price
$52,411
- • Recent buyers paid ~$187 above MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $962 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$47,336
Est. Invoice$48,399
Holdback (est.)$1,064
MSRP (Sticker)$53,186
Asking Price$52,411
Markup-$775
Est. Dealer Margin on This Car$5,075
Percentile6% of inventory is priced lower
Days on Lot19 days
What Others Paid (Last 30 Days)
Cars Sold143
Avg Markup+$187
Median Markup$0
Best Deal-$4,464
Worst Deal+$5,175
% Sold Below MSRP55%
Avg Days to Sell28 days
Dealer Profile
Inventory526 vehicles
Avg Markup (All Models)-$3,398
Avg Markup (Highlander)-$775
% Below MSRP95%
Avg Days to Sell22 days
Avg Sold Markup-$1,495
Price History
Jul 7, 2026$53,186 → $53,411(+$225)
Jul 16, 2026$53,411 → $52,411(-$1,000)
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