Deal Sheet: 2026 Highlander Hybrid Platinum AWD

Toyota World of Lakewood · Lakewood, NJ · VIN: 5TDEBRCH8TS32A680

Negotiation Guide

Opening Offer

$58,391

Fair Price

$59,891

Walk Away Above

$59,760

• Recent buyers paid ~$261 above MSRP

Price Breakdown

Est. Dealer Cost$53,071

Est. Invoice$54,263

Holdback (est.)$1,193

MSRP (Sticker)$59,630

Asking Price$60,629

Markup+$999

Est. Dealer Margin on This Car$7,558

Percentile86% of inventory is priced lower

Days on Lot15 days

What Others Paid (Last 30 Days)

Cars Sold1232

Avg Markup+$261

Median Markup$0

Best Deal-$4,000

Worst Deal+$7,995

% Sold Below MSRP61%

Avg Days to Sell27 days

Dealer Profile

Inventory173 vehicles

Avg Markup (All Models)+$432

Avg Markup (Highlander Hybrid)+$999

% Below MSRP20%

Avg Days to Sell34 days

Avg Sold Markup+$302

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