Deal Sheet: 2026 Grand Highlander XLE FWD

Jim Norton Toyota · Tulsa, OK · VIN: 5TDAAAA58TS049921

Negotiation Guide

Opening Offer

$51,506

Fair Price

$53,006

Walk Away Above

$52,935

• Recent buyers paid ~$143 above MSRP

Price Breakdown

Est. Dealer Cost$47,048

Est. Invoice$48,105

Holdback (est.)$1,057

MSRP (Sticker)$52,863

Dealer Add-Ons (DIA)+$2,495

Asking Price$55,857

Markup+$2,994

Markup includes $2,495 in dealer add-ons (DIA) above the factory sticker — typically negotiable. Learn what these are →

Est. Dealer Margin on This Car$8,809

Percentile98% of inventory is priced lower

Days on Lot19 days

What Others Paid (Last 30 Days)

Cars Sold668

Avg Markup+$143

Median Markup$0

Best Deal-$3,932

Worst Deal+$4,465

% Sold Below MSRP57%

Avg Days to Sell21 days

Dealer Profile

Inventory340 vehicles

Avg Markup (All Models)-$37

Avg Markup (Grand Highlander)+$2,986

% Below MSRP57%

Avg Days to Sell22 days

Avg Sold Markup+$133

Price History

Jul 2, 2026$53,062 → $53,462(+$400)

Jul 18, 2026$53,462 → $55,857(+$2,395)

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