This Is Already a Great Deal
Opening Offer
$38,227
Asking Price
$39,409
Max Price
$39,409
- • Recent buyers paid ~$399 above MSRP
- • Asking price is already $399 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$35,074
Est. Invoice$35,862
Holdback$788
MSRP (Sticker)$39,409
Asking Price$39,409
Markup$0
Dealer Margin on This Car$4,335
Percentile60% of inventory is priced lower
Days on Lot7 days
What Others Paid (Last 30 Days)
Cars Sold2446
Avg Markup+$399
Median Markup$0
Best Deal-$1,951
Worst Deal+$6,559
% Sold Below MSRP64%
Avg Days to Sell30 days
Dealer Profile
Inventory269 vehicles
Avg Markup (All Models)-$1,571
Avg Markup (RAV4)$0
% Below MSRP99%
Avg Days to Sell25 days
Avg Sold Markup-$1,586
Cheaper RAV4 SE AWD Inventory
Irwin ToyotaLaconia, NH
-$1,961$38,2837d
Edmark ToyotaNampa, ID
-$1,780$36,78936d
Kenny Kent ToyotaEvansville, IN
-$1,617$38,20211d
Lithia Toyota of Klamath FallsKlamath Falls, OR
-$1,261$40,06716d
Lithia Toyota of Klamath FallsKlamath Falls, OR
-$951$40,04737d
Lithia Toyota of Klamath FallsKlamath Falls, OR
-$855$39,15331d
First Team ToyotaChesapeake, VA
-$800$39,70324d
Toyota of BrookfieldBrookfield, WI
-$775$38,23324d
Thornhill ToyotaChapmanville, WV
-$734$38,23512d
Toyota of Des MoinesGrimes, IA
-$670$40,68420d