Deal Sheet: 2026 Terrain Elevation

OPEQUON MOTORS, INC. · Martinsburg, WV · VIN: 3GKALUEG0TL523927

Negotiation Guide

Opening Offer

$35,183

Fair Price

$36,683

Walk Away Above

$36,911

• Recent buyers paid ~$457 below MSRP

Price Breakdown

Est. Dealer Cost$33,055

Est. Invoice$34,169

Holdback (est.)$1,114

MSRP (Sticker)$37,140

Asking Price$38,135

Markup+$995

Est. Dealer Margin on This Car$5,080

Percentile88% of inventory is priced lower

Days on Lot24 days

What Others Paid (Last 30 Days)

Cars Sold3324

Avg Markup-$457

Median Markup$0

Best Deal-$7,000

Worst Deal+$21,300

% Sold Below MSRP88%

Avg Days to Sell32 days

Dealer Profile

Inventory4 vehicles

Avg Markup (All Models)-$1,999

Avg Markup (Terrain)-$1,000

% Below MSRP100%

Avg Days to Sell47 days

Avg Sold Markup-$512

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