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Deal Sheet: 2026 RAV4 SE FWD
Norm Reeves Toyota Dallas · Dallas, TX · VIN: 2T36DRBV5TW025987
This Is Already a Great Deal
Opening Offer
$37,032
Asking Price
$38,177
Max Price
$38,177
- • Recent buyers paid ~$606 above MSRP
- • Price already dropped 2 time(s) — dealer is motivated
- • Asking price is already $1,891 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$35,121
Est. Invoice$35,910
Holdback (est.)$789
MSRP (Sticker)$39,462
Asking Price$38,177
Markup-$1,285
Est. Dealer Margin on This Car$3,056
Percentile1% of inventory is priced lower
Days on Lot7 days
What Others Paid (Last 30 Days)
Cars Sold1303
Avg Markup+$606
Median Markup+$85
Best Deal-$3,000
Worst Deal+$7,990
% Sold Below MSRP50%
Avg Days to Sell24 days
Dealer Profile
Inventory199 vehicles
Avg Markup (All Models)-$1,687
Avg Markup (RAV4)-$1,309
% Below MSRP99%
Avg Days to Sell24 days
Avg Sold Markup-$909
Price History
Aug 18, 2026$41,950 → $39,462(-$2,488)
Aug 21, 2026$39,462 → $38,177(-$1,285)
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