Deal Sheet: 2026 RAV4 SE AWD

Fernelius Toyota · Cheboygan, MI · VIN: 2T36CRAV2TW33I312

This Is Already a Great Deal

Opening Offer

$37,645

Asking Price

$38,809

Max Price

$38,809

• Recent buyers paid ~$423 above MSRP
• Asking price is already $423 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$34,540

Est. Invoice$35,316

Holdback (est.)$776

MSRP (Sticker)$38,809

Asking Price$38,809

Markup$0

Est. Dealer Margin on This Car$4,269

Percentile55% of inventory is priced lower

Days on Lot7 days

What Others Paid (Last 30 Days)

Cars Sold2919

Avg Markup+$423

Median Markup$0

Best Deal-$1,961

Worst Deal+$6,080

% Sold Below MSRP58%

Avg Days to Sell25 days

Dealer Profile

Inventory70 vehicles

Avg Markup (All Models)-$344

Avg Markup (RAV4)$0

% Below MSRP100%

Avg Days to Sell28 days

Avg Sold Markup-$282

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