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Deal Sheet: 2026 RAV4 SE AWD
Hesser Toyota · Janesville, WI · VIN: 2T36CRAV1TW34F672
This Is Already a Great Deal
Opening Offer
$37,213
Asking Price
$38,364
Max Price
$38,364
- • Recent buyers paid ~$436 above MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $436 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$34,144
Est. Invoice$34,911
Holdback (est.)$767
MSRP (Sticker)$38,364
Asking Price$38,364
Markup$0
Est. Dealer Margin on This Car$4,220
Percentile54% of inventory is priced lower
Days on Lot24 days
What Others Paid (Last 30 Days)
Cars Sold2680
Avg Markup+$436
Median Markup$0
Best Deal-$1,970
Worst Deal+$6,080
% Sold Below MSRP55%
Avg Days to Sell24 days
Dealer Profile
Inventory122 vehicles
Avg Markup (All Models)-$1,591
Avg Markup (RAV4)$0
% Below MSRP100%
Avg Days to Sell32 days
Avg Sold Markup-$1,424
Price History
Jul 18, 2026$38,888 → $38,364(-$524)
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