This Is Already a Great Deal
Opening Offer
$36,478
Asking Price
$37,475
Max Price
$37,475
- • Recent buyers paid ~$2,166 below MSRP
- • Price already dropped 2 time(s) — dealer is motivated
- • Asking price is already $334 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$35,978
Est. Invoice$37,177
Holdback (est.)$1,199
MSRP (Sticker)$39,975
Asking Price$37,475
Markup-$2,500
Est. Dealer Margin on This Car$1,498
Percentile80% of inventory is priced lower
Days on Lot16 days
What Others Paid (Last 30 Days)
Cars Sold1486
Avg Markup-$2,166
Median Markup-$2,000
Best Deal-$4,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell45 days
Dealer Profile
Inventory525 vehicles
Avg Markup (All Models)-$435
Avg Markup (Ranger)-$2,500
% Below MSRP98%
Avg Days to Sell33 days
Avg Sold Markup+$701
Price History
Aug 20, 2026$38,975 → $38,475(-$500)
Aug 22, 2026$38,475 → $37,475(-$1,000)
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