Deal Sheet: 2026 Ranger XL

Cogswell Ford · Russellville, AR · VIN: 1FTER4PH1TLE35806

Negotiation Guide

Opening Offer

$36,107

Fair Price

$37,607

Walk Away Above

$38,849

• Recent buyers paid ~$2,483 below MSRP

Price Breakdown

Est. Dealer Cost$36,081

Est. Invoice$37,284

Holdback (est.)$1,203

MSRP (Sticker)$40,090

Asking Price$38,590

Markup-$1,500

Est. Dealer Margin on This Car$2,509

Percentile35% of inventory is priced lower

Days on Lot12 days

What Others Paid (Last 30 Days)

Cars Sold1133

Avg Markup-$2,483

Median Markup-$2,000

Best Deal-$4,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell45 days

Dealer Profile

Inventory106 vehicles

Avg Markup (All Models)-$335

Avg Markup (Ranger)-$1,571

% Below MSRP75%

Avg Days to Sell36 days

Avg Sold Markup-$1,417

Cheaper Ranger XL Inventory

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-$2,000$37,67054d

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-$2,000$38,0403d