Deal Sheet: 2026 Ranger LARIAT

Mel Hambelton Ford, Inc. · Wichita, KS · VIN: 1FTER4KP7TLE40197

Negotiation Guide

Opening Offer

$48,635

Fair Price

$50,135

Walk Away Above

$51,367

• Recent buyers paid ~$2,465 below MSRP

Price Breakdown

Est. Dealer Cost$47,340

Est. Invoice$48,918

Holdback (est.)$1,578

MSRP (Sticker)$52,600

Asking Price$51,100

Markup-$1,500

Est. Dealer Margin on This Car$3,760

Percentile95% of inventory is priced lower

Days on Lot10 days

What Others Paid (Last 30 Days)

Cars Sold702

Avg Markup-$2,465

Median Markup-$2,000

Best Deal-$4,000

Worst Deal-$1,000

% Sold Below MSRP100%

Avg Days to Sell47 days

Dealer Profile

Inventory934 vehicles

Avg Markup (All Models)-$145

Avg Markup (Ranger)-$1,500

% Below MSRP33%

Avg Days to Sell36 days

Avg Sold Markup-$35

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