Deal Sheet: 2026 Ranger LARIAT

Midway Ford Company · Roseville, MN · VIN: 1FTER4KP6TLE39056

Negotiation Guide

Opening Offer

$48,215

Fair Price

$49,715

Walk Away Above

$50,947

• Recent buyers paid ~$2,465 below MSRP
• Price already dropped 2 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$46,962

Est. Invoice$48,527

Holdback (est.)$1,565

MSRP (Sticker)$52,180

Asking Price$50,680

Markup-$1,500

Est. Dealer Margin on This Car$3,718

Percentile95% of inventory is priced lower

Days on Lot49 days

What Others Paid (Last 30 Days)

Cars Sold702

Avg Markup-$2,465

Median Markup-$2,000

Best Deal-$4,000

Worst Deal-$1,000

% Sold Below MSRP100%

Avg Days to Sell47 days

Dealer Profile

Inventory114 vehicles

Avg Markup (All Models)-$2,349

Avg Markup (Ranger)-$1,200

% Below MSRP100%

Avg Days to Sell37 days

Avg Sold Markup-$1,844

Price History

Jul 9, 2026$52,180 → $50,180(-$2,000)

Aug 6, 2026$50,180 → $51,180(+$1,000)

Aug 20, 2026$51,180 → $50,680(-$500)

Cheaper Ranger LARIAT Inventory

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-$2,000$51,29522d

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-$2,000$49,57514d

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-$2,000$52,06570d

LaFontaine FordFlint, MI

-$1,500$54,27022d

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-$1,500$53,02570d

Smart FordSouth Boston, VA

-$1,500$52,92549d

Colonial FordDanbury, CT

-$1,500$52,51510d

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-$1,500$53,60010d

Pugmire Ford of CartersvilleCartersville, GA

-$1,500$51,54510d

Akins FordWinder, GA

-$1,500$49,82510d