Deal Sheet: 2026 Ranger LARIAT

Raystown Ford · Huntingdon, PA · VIN: 1FTER4KP4TLE20439

Negotiation Guide

Opening Offer

$50,020

Fair Price

$51,520

Walk Away Above

$52,752

• Recent buyers paid ~$2,465 below MSRP
• Price already dropped 2 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$48,587

Est. Invoice$50,206

Holdback (est.)$1,620

MSRP (Sticker)$53,985

Asking Price$52,485

Markup-$1,500

Est. Dealer Margin on This Car$3,899

Percentile95% of inventory is priced lower

Days on Lot70 days

What Others Paid (Last 30 Days)

Cars Sold702

Avg Markup-$2,465

Median Markup-$2,000

Best Deal-$4,000

Worst Deal-$1,000

% Sold Below MSRP100%

Avg Days to Sell47 days

Dealer Profile

Inventory10 vehicles

Avg Markup (All Models)-$1,850

Avg Markup (Ranger)-$1,500

% Below MSRP100%

Avg Days to Sell47 days

Avg Sold Markup-$1,659

Price History

Jul 9, 2026$53,985 → $51,985(-$2,000)

Aug 6, 2026$51,985 → $52,985(+$1,000)

Aug 20, 2026$52,985 → $52,485(-$500)

Cheaper Ranger LARIAT Inventory

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-$2,000$51,29522d

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-$2,000$49,57513d

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-$2,000$52,06570d

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-$1,500$54,27022d

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-$1,500$53,02570d

Smart FordSouth Boston, VA

-$1,500$52,92548d

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-$1,500$52,51510d

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-$1,500$53,60010d

Pugmire Ford of CartersvilleCartersville, GA

-$1,500$51,54510d

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-$1,500$49,82510d