Deal Sheet: 2026 Ranger LARIAT

Glenwood Springs Ford, Inc. · Glenwood Springs, CO · VIN: 1FTER4KP2TLE45436

Negotiation Guide

Opening Offer

$50,365

Fair Price

$51,865

Walk Away Above

$53,097

• Recent buyers paid ~$2,465 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$48,897

Est. Invoice$50,527

Holdback (est.)$1,630

MSRP (Sticker)$54,330

Asking Price$52,830

Markup-$1,500

Est. Dealer Margin on This Car$3,933

Percentile95% of inventory is priced lower

Days on Lot22 days

What Others Paid (Last 30 Days)

Cars Sold702

Avg Markup-$2,465

Median Markup-$2,000

Best Deal-$4,000

Worst Deal-$1,000

% Sold Below MSRP100%

Avg Days to Sell47 days

Dealer Profile

Inventory123 vehicles

Avg Markup (All Models)-$2,171

Avg Markup (Ranger)-$1,500

% Below MSRP100%

Avg Days to Sell37 days

Avg Sold Markup-$1,895

Price History

Aug 6, 2026$52,330 → $53,330(+$1,000)

Aug 20, 2026$53,330 → $52,830(-$500)

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