Deal Sheet: 2026 Ranger LARIAT

Ken Garff St. George Ford Lincoln - Satellite · Mesquite, NV · VIN: 1FTER4KH6TLE44671

Negotiation Guide

Opening Offer

$48,030

Fair Price

$49,530

Walk Away Above

$50,762

• Recent buyers paid ~$2,465 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$46,796

Est. Invoice$48,355

Holdback (est.)$1,560

MSRP (Sticker)$51,995

Asking Price$50,495

Markup-$1,500

Est. Dealer Margin on This Car$3,700

Percentile95% of inventory is priced lower

Days on Lot22 days

What Others Paid (Last 30 Days)

Cars Sold702

Avg Markup-$2,465

Median Markup-$2,000

Best Deal-$4,000

Worst Deal-$1,000

% Sold Below MSRP100%

Avg Days to Sell47 days

Dealer Profile

Inventory295 vehicles

Avg Markup (All Models)-$1,953

Avg Markup (Ranger)-$1,382

% Below MSRP100%

Avg Days to Sell51 days

Avg Sold Markup-$2,150

Price History

Aug 6, 2026$49,995 → $50,995(+$1,000)

Aug 15, 2026$50,995 → $50,495(-$500)

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