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Deal Sheet: 2026 Ranger LARIAT

Bud Clary Ford · Longview, WA · VIN: 1FTER4KH5TLE29563

Negotiation Guide

Opening Offer
$47,235
Fair Price
$48,735
Walk Away Above
$49,967
  • Recent buyers paid ~$2,465 below MSRP
  • Price already dropped 2 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$46,080
Est. Invoice$47,616
Holdback (est.)$1,536
MSRP (Sticker)$51,200
Asking Price$49,700
Markup-$1,500
Est. Dealer Margin on This Car$3,620
Percentile95% of inventory is priced lower
Days on Lot68 days

What Others Paid (Last 30 Days)

Cars Sold702
Avg Markup-$2,465
Median Markup-$2,000
Best Deal-$4,000
Worst Deal-$1,000
% Sold Below MSRP100%
Avg Days to Sell47 days

Dealer Profile

Inventory62 vehicles
Avg Markup (All Models)-$1,625
Avg Markup (Ranger)-$1,500
% Below MSRP100%
Avg Days to Sell40 days
Avg Sold Markup-$1,784

Price History

Jul 9, 2026$51,200$49,200(-$2,000)
Aug 6, 2026$49,200$50,200(+$1,000)
Aug 20, 2026$50,200$49,700(-$500)