Deal Sheet: 2026 Ranger LARIAT

The Motor Company · Marinette, WI · VIN: 1FTER4KH3TLE43848

Negotiation Guide

Opening Offer

$47,745

Fair Price

$49,245

Walk Away Above

$50,477

• Recent buyers paid ~$2,465 below MSRP

Price Breakdown

Est. Dealer Cost$46,539

Est. Invoice$48,090

Holdback (est.)$1,551

MSRP (Sticker)$51,710

Asking Price$50,210

Markup-$1,500

Est. Dealer Margin on This Car$3,671

Percentile95% of inventory is priced lower

Days on Lot0 days

What Others Paid (Last 30 Days)

Cars Sold702

Avg Markup-$2,465

Median Markup-$2,000

Best Deal-$4,000

Worst Deal-$1,000

% Sold Below MSRP100%

Avg Days to Sell47 days

Dealer Profile

Inventory9 vehicles

Avg Markup (All Models)-$1,694

Avg Markup (Ranger)-$1,500

% Below MSRP100%

Avg Days to Sell28 days

Avg Sold Markup-$1,250

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