Deal Sheet: 2026 Ranger LARIAT

Ed Morse Ford · Sierra Vista, AZ · VIN: 1FTER4KH3TLE17623

Negotiation Guide

Opening Offer

$47,014

Fair Price

$48,514

Walk Away Above

$48,905

• Recent buyers paid ~$781 below MSRP

Price Breakdown

Est. Dealer Cost$44,366

Est. Invoice$45,844

Holdback$1,479

MSRP (Sticker)$49,295

Asking Price$49,295

Markup$0

Dealer Margin on This Car$4,930

Percentile100% of inventory is priced lower

Days on Lot15 days

What Others Paid (Last 30 Days)

Cars Sold228

Avg Markup-$781

Median Markup$0

Best Deal-$2,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell10 days

Dealer Profile

Inventory77 vehicles

Avg Markup (All Models)-$760

Avg Markup (Ranger)-$333

% Below MSRP100%

Avg Days to Sell13 days

Avg Sold Markup-$500

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