Deal Sheet: 2026 Ranger LARIAT

Rob Sight Ford · Kansas City, MO · VIN: 1FTER4KH0TLE39871

Negotiation Guide

Opening Offer

$48,010

Fair Price

$49,510

Walk Away Above

$50,742

• Recent buyers paid ~$2,465 below MSRP

Price Breakdown

Est. Dealer Cost$46,778

Est. Invoice$48,337

Holdback (est.)$1,559

MSRP (Sticker)$51,975

Asking Price$50,475

Markup-$1,500

Est. Dealer Margin on This Car$3,698

Percentile95% of inventory is priced lower

Days on Lot22 days

What Others Paid (Last 30 Days)

Cars Sold702

Avg Markup-$2,465

Median Markup-$2,000

Best Deal-$4,000

Worst Deal-$1,000

% Sold Below MSRP100%

Avg Days to Sell47 days

Dealer Profile

Inventory235 vehicles

Avg Markup (All Models)-$2,400

Avg Markup (Ranger)-$1,364

% Below MSRP100%

Avg Days to Sell37 days

Avg Sold Markup-$2,245

Price History

Aug 6, 2026$49,475 → $50,475(+$1,000)

Cheaper Ranger LARIAT Inventory

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-$1,500$49,82510d