Deal Sheet: 2026 Ranger LARIAT

Boeckman Ford, Inc. · Kingfisher, OK · VIN: 1FTER4KH0TLE20091

Negotiation Guide

Opening Offer

$46,870

Fair Price

$48,370

Walk Away Above

$49,602

• Recent buyers paid ~$2,465 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$45,752

Est. Invoice$47,277

Holdback (est.)$1,525

MSRP (Sticker)$50,835

Asking Price$49,335

Markup-$1,500

Est. Dealer Margin on This Car$3,584

Percentile95% of inventory is priced lower

Days on Lot70 days

What Others Paid (Last 30 Days)

Cars Sold702

Avg Markup-$2,465

Median Markup-$2,000

Best Deal-$4,000

Worst Deal-$1,000

% Sold Below MSRP100%

Avg Days to Sell47 days

Dealer Profile

Inventory74 vehicles

Avg Markup (All Models)-$2,402

Avg Markup (Ranger)-$1,500

% Below MSRP100%

Avg Days to Sell40 days

Avg Sold Markup-$1,457

Price History

Jul 9, 2026$50,835 → $48,335(-$2,500)

Aug 6, 2026$48,335 → $49,335(+$1,000)

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