Deal Sheet: 2026 Ranger XLT

All American Ford in Point Pleasant · Point Pleasant, NJ · VIN: 1FTER4HH6TLE36626

Negotiation Guide

Opening Offer

$39,888

Fair Price

$41,388

Walk Away Above

$42,594

• Recent buyers paid ~$2,412 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$39,420

Est. Invoice$40,734

Holdback (est.)$1,314

MSRP (Sticker)$43,800

Asking Price$42,300

Markup-$1,500

Est. Dealer Margin on This Car$2,880

Percentile32% of inventory is priced lower

Days on Lot20 days

What Others Paid (Last 30 Days)

Cars Sold2066

Avg Markup-$2,412

Median Markup-$2,000

Best Deal-$4,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell43 days

Dealer Profile

Inventory196 vehicles

Avg Markup (All Models)-$2,491

Avg Markup (Ranger)-$1,200

% Below MSRP100%

Avg Days to Sell36 days

Avg Sold Markup-$1,938

Price History

Aug 6, 2026$41,800 → $42,800(+$1,000)

Aug 15, 2026$42,800 → $42,300(-$500)

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