Deal Sheet: 2026 Ranger XLT

Marcotte Ford Sales Inc · Holyoke, MA · VIN: 1FTER4HH0TLE45743

Negotiation Guide

Opening Offer

$40,633

Fair Price

$42,133

Walk Away Above

$43,339

• Recent buyers paid ~$2,412 below MSRP

Price Breakdown

Est. Dealer Cost$40,091

Est. Invoice$41,427

Holdback (est.)$1,336

MSRP (Sticker)$44,545

Asking Price$43,045

Markup-$1,500

Est. Dealer Margin on This Car$2,955

Percentile32% of inventory is priced lower

Days on Lot3 days

What Others Paid (Last 30 Days)

Cars Sold2066

Avg Markup-$2,412

Median Markup-$2,000

Best Deal-$4,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell43 days

Dealer Profile

Inventory75 vehicles

Avg Markup (All Models)-$2,290

Avg Markup (Ranger)-$1,333

% Below MSRP100%

Avg Days to Sell24 days

Avg Sold Markup-$1,412

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