Deal Sheet: 2026 Ranger XLT

Crossroads Ford of Kernersville, Inc. · Kernersville, NC · VIN: 1FTER4HH0TLE37934

Negotiation Guide

Opening Offer

$43,353

Fair Price

$44,853

Walk Away Above

$46,059

• Recent buyers paid ~$2,412 below MSRP

Price Breakdown

Est. Dealer Cost$42,539

Est. Invoice$43,956

Holdback (est.)$1,418

MSRP (Sticker)$47,265

Asking Price$45,765

Markup-$1,500

Est. Dealer Margin on This Car$3,227

Percentile32% of inventory is priced lower

Days on Lot3 days

What Others Paid (Last 30 Days)

Cars Sold2066

Avg Markup-$2,412

Median Markup-$2,000

Best Deal-$4,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell43 days

Dealer Profile

Inventory114 vehicles

Avg Markup (All Models)-$1,594

Avg Markup (Ranger)-$1,333

% Below MSRP100%

Avg Days to Sell36 days

Avg Sold Markup-$1,362

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