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Deal Sheet: 2026 Ranger XLT
Lithia Springs Ford · Lithia Springs, GA · VIN: 1FTER4HH0TLE24102
Negotiation Guide
Opening Offer
$39,653
Fair Price
$41,153
Walk Away Above
$42,487
- • Recent buyers paid ~$2,412 below MSRP
- • Sitting 68 days (avg 43) — extra leverage
- • Price already dropped 2 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$39,438
Est. Invoice$40,753
Holdback (est.)$1,315
MSRP (Sticker)$43,820
Asking Price$42,320
Markup-$1,500
Est. Dealer Margin on This Car$2,882
Percentile32% of inventory is priced lower
Days on Lot68 days
What Others Paid (Last 30 Days)
Cars Sold2066
Avg Markup-$2,412
Median Markup-$2,000
Best Deal-$4,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell43 days
Dealer Profile
Inventory210 vehicles
Avg Markup (All Models)-$1,773
Avg Markup (Ranger)-$1,000
% Below MSRP100%
Avg Days to Sell37 days
Avg Sold Markup-$1,900
Price History
Jul 9, 2026$43,820 → $41,820(-$2,000)
Aug 6, 2026$41,820 → $42,820(+$1,000)
Aug 15, 2026$42,820 → $42,320(-$500)
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