Deal Sheet: 2026 Ranger XLT

Mac Haik's Southway Ford · San Antonio, TX · VIN: 1FTER4GH6TLE45246

Negotiation Guide

Opening Offer

$33,953

Fair Price

$35,453

Walk Away Above

$36,659

• Recent buyers paid ~$2,412 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$34,079

Est. Invoice$35,214

Holdback (est.)$1,136

MSRP (Sticker)$37,865

Asking Price$35,865

Markup-$2,000

Est. Dealer Margin on This Car$1,787

Percentile3% of inventory is priced lower

Days on Lot20 days

What Others Paid (Last 30 Days)

Cars Sold2066

Avg Markup-$2,412

Median Markup-$2,000

Best Deal-$4,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell43 days

Dealer Profile

Inventory784 vehicles

Avg Markup (All Models)-$2,202

Avg Markup (Ranger)-$1,540

% Below MSRP100%

Avg Days to Sell38 days

Avg Sold Markup-$2,259

Price History

Aug 6, 2026$35,365 → $36,365(+$1,000)

Aug 15, 2026$36,365 → $35,865(-$500)

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