Deal Sheet: 2026 Ranger XLT

Gullo Ford of Conroe · Conroe, TX · VIN: 1FTER4GH0TLE45534

Negotiation Guide

Opening Offer

$35,308

Fair Price

$36,808

Walk Away Above

$38,014

• Recent buyers paid ~$2,412 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$35,298

Est. Invoice$36,475

Holdback (est.)$1,177

MSRP (Sticker)$39,220

Asking Price$37,220

Markup-$2,000

Est. Dealer Margin on This Car$1,922

Percentile3% of inventory is priced lower

Days on Lot19 days

What Others Paid (Last 30 Days)

Cars Sold2066

Avg Markup-$2,412

Median Markup-$2,000

Best Deal-$4,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell43 days

Dealer Profile

Inventory342 vehicles

Avg Markup (All Models)-$1,437

Avg Markup (Ranger)-$1,457

% Below MSRP100%

Avg Days to Sell31 days

Avg Sold Markup-$1,208

Price History

Aug 6, 2026$36,720 → $37,720(+$1,000)

Aug 15, 2026$37,720 → $37,220(-$500)

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