Deal Sheet: 2026 Explorer ST

Caraway Ford Gonzales · Gonzales, TX · VIN: 1FMWK8GC6TGC43032

Negotiation Guide

Opening Offer

$55,478

Fair Price

$56,978

Walk Away Above

$59,011

• Recent buyers paid ~$4,067 below MSRP

Price Breakdown

Est. Dealer Cost$54,941

Est. Invoice$56,772

Holdback (est.)$1,831

MSRP (Sticker)$61,045

Asking Price$57,545

Markup-$3,500

Est. Dealer Margin on This Car$2,605

Percentile46% of inventory is priced lower

Days on Lot17 days

What Others Paid (Last 30 Days)

Cars Sold2083

Avg Markup-$4,067

Median Markup-$4,000

Best Deal-$4,500

Worst Deal-$500

% Sold Below MSRP100%

Avg Days to Sell43 days

Dealer Profile

Inventory758 vehicles

Avg Markup (All Models)-$270

Avg Markup (Explorer)-$3,500

% Below MSRP100%

Avg Days to Sell32 days

Avg Sold Markup-$130

Price History

Aug 6, 2026$56,545 → $57,545(+$1,000)

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