Deal Sheet: 2026 Explorer ST-Line

Shults Ford Wheeling · Triadelphia, WV · VIN: 1FMUK8KH6TGC13328

Negotiation Guide

Opening Offer

$45,702

Fair Price

$47,202

Walk Away Above

$49,124

• Recent buyers paid ~$3,843 below MSRP
• Price already dropped 2 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$45,941

Est. Invoice$47,472

Holdback (est.)$1,531

MSRP (Sticker)$51,045

Asking Price$47,545

Markup-$3,500

Est. Dealer Margin on This Car$1,605

Percentile89% of inventory is priced lower

Days on Lot49 days

What Others Paid (Last 30 Days)

Cars Sold3102

Avg Markup-$3,843

Median Markup-$4,000

Best Deal-$4,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell43 days

Dealer Profile

Inventory68 vehicles

Avg Markup (All Models)-$2,379

Avg Markup (Explorer)-$3,111

% Below MSRP100%

Avg Days to Sell35 days

Avg Sold Markup-$2,063

Price History

Jul 9, 2026$50,045 → $47,045(-$3,000)

Aug 6, 2026$47,045 → $48,045(+$1,000)

Aug 20, 2026$48,045 → $47,545(-$500)

Cheaper Explorer ST-Line Inventory

Sedano FordLa Mesa, CA

-$4,000$44,39010d

Perry Ford of National CityNational City, CA

-$4,000$47,60510d

High Desert FordVictorville, CA

-$4,000$47,41010d

Phil Long FordColorado Springs, CO

-$4,000$46,98010d

South Bay Ford LincolnHawthorne, CA

-$4,000$47,11022d

Kendall FordMeridian, ID

-$4,000$50,20022d

Galpin FordNorth Hills, CA

-$4,000$49,55022d

Honolulu FordHonolulu, HI

-$4,000$46,61547d

Airport Marina FordLos Angeles, CA

-$4,000$46,65514d

Norm Reeves Ford LincolnCerritos, CA

-$4,000$46,45514d