Deal Sheet: 2026 Explorer ST-Line

Bill Fick Ford · Huntsville, TX · VIN: 1FMUK8KH6TGB72005

Negotiation Guide

Opening Offer

$46,166

Fair Price

$47,666

Walk Away Above

$49,781

• Recent buyers paid ~$3,843 below MSRP
• Sitting 75 days (avg 43) — extra leverage
• Price already dropped 2 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$46,706

Est. Invoice$48,262

Holdback (est.)$1,557

MSRP (Sticker)$51,895

Asking Price$47,895

Markup-$4,000

Est. Dealer Margin on This Car$1,190

Percentile7% of inventory is priced lower

Days on Lot75 days

What Others Paid (Last 30 Days)

Cars Sold3102

Avg Markup-$3,843

Median Markup-$4,000

Best Deal-$4,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell43 days

Dealer Profile

Inventory113 vehicles

Avg Markup (All Models)-$2,181

Avg Markup (Explorer)-$3,518

% Below MSRP100%

Avg Days to Sell23 days

Avg Sold Markup-$644

Price History

Jul 9, 2026$50,395 → $47,395(-$3,000)

Aug 6, 2026$47,395 → $48,395(+$1,000)

Aug 15, 2026$48,395 → $47,895(-$500)

Cheaper Explorer ST-Line Inventory

Sedano FordLa Mesa, CA

-$4,000$44,39010d

Perry Ford of National CityNational City, CA

-$4,000$47,60510d

High Desert FordVictorville, CA

-$4,000$47,41010d

Phil Long FordColorado Springs, CO

-$4,000$46,98010d

South Bay Ford LincolnHawthorne, CA

-$4,000$47,11022d

Kendall FordMeridian, ID

-$4,000$50,20022d

Galpin FordNorth Hills, CA

-$4,000$49,55022d

Honolulu FordHonolulu, HI

-$4,000$46,61547d

Airport Marina FordLos Angeles, CA

-$4,000$46,65514d

Norm Reeves Ford LincolnCerritos, CA

-$4,000$46,45514d