Deal Sheet: 2026 Explorer ST-Line

Charles Gabus Ford · Des Moines, IA · VIN: 1FMUK8KH1TGC36046

Negotiation Guide

Opening Offer

$49,557

Fair Price

$51,057

Walk Away Above

$52,979

• Recent buyers paid ~$3,843 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$49,410

Est. Invoice$51,057

Holdback (est.)$1,647

MSRP (Sticker)$54,900

Asking Price$51,400

Markup-$3,500

Est. Dealer Margin on This Car$1,990

Percentile89% of inventory is priced lower

Days on Lot14 days

What Others Paid (Last 30 Days)

Cars Sold3102

Avg Markup-$3,843

Median Markup-$4,000

Best Deal-$4,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell43 days

Dealer Profile

Inventory159 vehicles

Avg Markup (All Models)-$1,962

Avg Markup (Explorer)-$3,526

% Below MSRP100%

Avg Days to Sell36 days

Avg Sold Markup-$2,067

Price History

Aug 20, 2026$51,900 → $51,400(-$500)

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