Toyota Tacoma Hybrid Price in Wisconsin
As of October 15, 2026, there are 67 Toyota Tacoma Hybrid vehicles available at 22 dealerships in Wisconsin. Wisconsin dealers are pricing competitively — the average selling price is $1,521 below MSRP, with 81% of inventory at or under sticker. 20 of 22 dealers are currently pricing below MSRP on average. Prices range from $49,707 to $70,487, with a median of $59,498.
These are advertised prices — a negotiated deal (incentives, dealer discounts) often beats them.
67
In Stock
-$1,521
Avg Markup
80.6%
At/Below MSRP
$59,498
Median Price
Price range: $49,707 to $70,487.
Dealers in Wisconsin
| Dealer | Count | Avg Markup | Below MSRP |
|---|---|---|---|
| Smart Motors Toyota Madison, WI | 3 | -$4,299 | 3 |
| Heiser Toyota Milwaukee, WI | 1 | -$3,977 | 1 |
| Hesser Toyota Janesville, WI | 2 | -$3,667 | 2 |
| Dahl Toyota Sheboygan Sheboygan, WI | 1 | -$3,592 | 1 |
| Bergstrom Toyota Oshkosh, WI | 2 | -$3,544 | 2 |
| Markquart Toyota Chippewa Falls, WI | 4 | -$2,961 | 4 |
| LeadCar Toyota La Crosse La Crosse, WI | 2 | -$2,706 | 2 |
| Rhinelander Toyota Rhinelander, WI | 4 | -$2,582 | 3 |
| LeadCar Toyota Wausau Wausau, WI | 3 | -$2,382 | 3 |
| Le Mieux & Son Toyota Green Bay, WI | 7 | -$2,186 | 7 |
| Serra Toyota Milwaukee, WI | 2 | -$1,950 | 2 |
| Kenosha Toyota Kenosha, WI | 5 | -$1,743 | 5 |
| Kolosso Toyota Appleton, WI | 3 | -$1,538 | 3 |
| East Madison Toyota Madison, WI | 4 | -$673 | 2 |
| Umansky Toyota Glendale, WI | 4 | -$37 | 2 |
| Toyota of Brookfield Brookfield, WI | 3 | $0 | 3 |
| Mark Toyota of Plover Plover, WI | 3 | $0 | 3 |
| Marthaler Toyota of Ashland Ashland, WI | 2 | $0 | 2 |
| Zeigler Toyota of Racine Mount Pleasant, WI | 2 | $0 | 2 |
| Russ Darrow Toyota West Bend, WI | 1 | $0 | 1 |
| Kari Toyota Superior, WI | 3 | +$233 | 1 |
| Wilde Toyota West Allis, WI | 6 | +$399 | 0 |