Ford Explorer Prices & Markups
Across 32,814 listed Ford Explorers nationwide, the average markup is -$4,124 vs MSRP and 100% are listed at or below sticker, with a median advertised price of $48,855. Updated daily.
32,814
In Stock
-$4,124
Avg Markup
100.0%
At/Below MSRP
$48,855
Median Price
Price range: $35,760 — $68,425
Markup Trend
What buyers paid vs MSRP, by week soldOver the last 6 weeks, what buyers paid for the Ford Explorer versus MSRP has fallen — buyers are gaining leverage — from −$1,327 the week of Jun 8 to −$4,158 the week of Jul 13 (about $4,158 below MSRP now).
Average selling price vs MSRP for Explorers by the week they sold (left the lot), Jun 8–Jul 13. Based on 21,021 sales. Positive = sold over MSRP, negative = below.
Markup Distribution
How the current Explorer inventory splits across the markup spectrum. The shape matters more than the average — a tight cluster reads very differently from a bimodal market.
32,814 vehicles with a known MSRP
Markup by Listing Age
Explorer markup holds fairly steady across listing age — neither aging stock nor fresh arrivals price very differently right now.
A market snapshot — current listings grouped by how long each has been on the lot, not the same vehicle tracked over time. Bars show the share at or below MSRP; the figure on the right is the average markup for that age band.
How fast Explorers sell
Based on 21,021 Explorer listings that left dealer lots in the last 90 days.
25
Median days to sell
-$1,744
Avg sold vs MSRP
100%
Sold at/below MSRP
Cars currently listed average $4,124 below MSRP, but recent Explorer sales closed around $1,744 below MSRP — buyers are transacting about $2,380 above the typical listing.
“Sold” = listings that left dealer inventory; a small share may be de-listed rather than sold. Markup figures exclude implausible feed prices.
Top States
| State | Count | Avg Markup | Below MSRP |
|---|---|---|---|
| Texas | 3,442 | -$4,496 | 100.0% |
| Florida | 2,177 | -$4,103 | 100.0% |
| Michigan | 1,946 | -$4,000 | 100.0% |
| New York | 1,719 | -$4,068 | 100.0% |
| California | 1,412 | -$4,192 | 100.0% |
| Pennsylvania | 1,337 | -$4,025 | 100.0% |
| Ohio | 1,289 | -$4,000 | 100.0% |
| Illinois | 1,287 | -$4,053 | 100.0% |
| Georgia | 1,200 | -$3,463 | 100.0% |
| New Jersey | 1,190 | -$4,000 | 100.0% |
| Virginia | 1,121 | -$4,000 | 100.0% |
| North Carolina | 1,007 | -$4,000 | 100.0% |
| Wisconsin | 925 | -$3,724 | 100.0% |
| Minnesota | 826 | -$4,000 | 100.0% |
| Missouri | 816 | -$4,496 | 100.0% |
| Maryland | 717 | -$4,000 | 100.0% |
| Indiana | 682 | -$4,000 | 100.0% |
| Tennessee | 664 | -$4,349 | 100.0% |
| Alabama | 649 | -$4,028 | 100.0% |
| Colorado | 602 | -$4,500 | 100.0% |
Best-Priced Dealers
| Dealer | Count | Avg Markup |
|---|---|---|
| Marler Ford Company, LLC. Dry Prong, LA | 5 | -$4,500 |
| Ed Morse Ford Lebanon, MO | 9 | -$4,500 |
| Mac Haik Ford Lincoln of Georgetown Georgetown, TX | 13 | -$4,500 |
| New Way Ford Coon Rapids, IA | 7 | -$4,500 |
| Lithia Ford of Boise Boise, ID | 55 | -$4,500 |
| Tomball Ford, Inc. Tomball, TX | 41 | -$4,500 |
| Pollard Friendly Ford Company Lubbock, TX | 6 | -$4,500 |
| Planet Ford Dallas Love Field Dallas, TX | 28 | -$4,500 |
| Natchez Ford Natchez, MS | 6 | -$4,500 |
| Janssen Ford of York York, NE | 2 | -$4,500 |