This Is Already a Great Deal
Opening Offer
$39,546
Asking Price
$40,769
Max Price
$40,769
- • Recent buyers paid ~$436 above MSRP
- • Asking price is already $436 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$36,284
Est. Invoice$37,100
Holdback (est.)$815
MSRP (Sticker)$40,769
Asking Price$40,769
Markup$0
Est. Dealer Margin on This Car$4,485
Percentile54% of inventory is priced lower
Days on Lot15 days
What Others Paid (Last 30 Days)
Cars Sold2680
Avg Markup+$436
Median Markup$0
Best Deal-$1,970
Worst Deal+$6,080
% Sold Below MSRP55%
Avg Days to Sell24 days
Dealer Profile
Inventory268 vehicles
Avg Markup (All Models)+$1,157
Avg Markup (RAV4)+$128
% Below MSRP68%
Avg Days to Sell38 days
Avg Sold Markup+$1,877
Cheaper RAV4 SE AWD Inventory
Dick Hannah ToyotaKelso, WA
-$1,984$39,22437d
Kenny Kent ToyotaEvansville, IN
-$1,919$38,3045d
Kenny Kent ToyotaEvansville, IN
-$1,865$37,95434d
Camelback ToyotaPhoenix, AZ
-$1,625$36,98333d
Kenny Kent ToyotaEvansville, IN
-$1,085$39,40925d
Landers McLarty ToyotaFayetteville, TN
-$1,066$39,4882d
City ToyotaDaly City, CA
-$1,055$36,97925d
Checkered Flag ToyotaVirginia Beach, VA
-$1,024$38,99013d
Five Star ToyotaAberdeen, WA
-$1,005$38,65433d
Grants Pass ToyotaGrants Pass, OR
-$1,000$40,25826d