Deal Sheet: 2026 4Runner Hybrid 4Runner Limited FT4WD

Toyota of Brookfield · Brookfield, WI · VIN: JTEVB5BR8T5047109

Negotiation Guide

Opening Offer

$62,969

Fair Price

$64,469

Walk Away Above

$64,769

• Recent buyers paid ~$600 below MSRP

Price Breakdown

Est. Dealer Cost$57,911

Est. Invoice$59,213

Holdback$1,301

MSRP (Sticker)$65,069

Asking Price$65,069

Markup$0

Dealer Margin on This Car$7,158

Percentile72% of inventory is priced lower

Days on Lot40 days

What Others Paid (Last 30 Days)

Cars Sold857

Avg Markup-$600

Median Markup$0

Best Deal-$7,977

Worst Deal+$7,274

% Sold Below MSRP77%

Avg Days to Sell46 days

Dealer Profile

Inventory200 vehicles

Avg Markup (All Models)-$1,513

Avg Markup (4Runner Hybrid)$0

% Below MSRP100%

Avg Days to Sell28 days

Avg Sold Markup-$819

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