Deal Sheet: 2026 4Runner Hybrid 4Runner TRD Off-Road PT4WD

Kings Toyota · Cincinnati, OH · VIN: JTEVB5BR8T5044436

Negotiation Guide

Opening Offer

$55,773

Fair Price

$57,273

Walk Away Above

$57,518

• Recent buyers paid ~$491 below MSRP

Price Breakdown

Est. Dealer Cost$51,410

Est. Invoice$52,565

Holdback (est.)$1,155

MSRP (Sticker)$57,764

Dealer Add-Ons (DIA)+$2,649

Asking Price$60,021

Markup+$2,257

Est. Dealer Margin on This Car$8,611

Percentile95% of inventory is priced lower

Days on Lot96 days

What Others Paid (Last 30 Days)

Cars Sold163

Avg Markup-$491

Median Markup$0

Best Deal-$5,232

Worst Deal+$10,117

% Sold Below MSRP75%

Avg Days to Sell70 days

Dealer Profile

Inventory421 vehicles

Avg Markup (All Models)-$316

Avg Markup (4Runner Hybrid)+$748

% Below MSRP48%

Avg Days to Sell27 days

Avg Sold Markup-$151

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