Deal Sheet: 2026 4Runner Hybrid 4Runner TRD Off-Road PT4WD

Hoselton Toyota · East Rochester, NY · VIN: JTEVB5BR4T5040691

Negotiation Guide

Opening Offer

$54,100

Fair Price

$55,600

Walk Away Above

$55,975

• Recent buyers paid ~$416 below MSRP
• Sitting 97 days (avg 61) — extra leverage

Price Breakdown

Est. Dealer Cost$50,151

Est. Invoice$51,278

Holdback$1,127

MSRP (Sticker)$56,349

Asking Price$56,349

Markup$0

Dealer Margin on This Car$6,198

Percentile69% of inventory is priced lower

Days on Lot97 days

What Others Paid (Last 30 Days)

Cars Sold238

Avg Markup-$416

Median Markup$0

Best Deal-$5,139

Worst Deal+$9,312

% Sold Below MSRP77%

Avg Days to Sell61 days

Dealer Profile

Inventory211 vehicles

Avg Markup (All Models)-$320

Avg Markup (4Runner Hybrid)$0

% Below MSRP100%

Avg Days to Sell35 days

Avg Sold Markup-$175

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