Deal Sheet: 2026 4Runner Hybrid 4Runner Limited FT4WD

Crown Toyota · Lawrence, KS · VIN: JTEVB5BR6T5045035

Negotiation Guide

Opening Offer

$61,152

Fair Price

$62,652

Walk Away Above

$63,131

• Recent buyers paid ~$588 below MSRP
• Sitting 79 days (avg 50) — extra leverage

Price Breakdown

Est. Dealer Cost$56,612

Est. Invoice$57,884

Holdback (est.)$1,272

MSRP (Sticker)$63,609

Asking Price$64,208

Markup+$599

Est. Dealer Margin on This Car$7,596

Percentile87% of inventory is priced lower

Days on Lot79 days

What Others Paid (Last 30 Days)

Cars Sold862

Avg Markup-$588

Median Markup$0

Best Deal-$7,977

Worst Deal+$10,880

% Sold Below MSRP73%

Avg Days to Sell50 days

Dealer Profile

Inventory173 vehicles

Avg Markup (All Models)+$556

Avg Markup (4Runner Hybrid)+$599

% Below MSRP2%

Avg Days to Sell34 days

Avg Sold Markup+$524

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