Deal Sheet: 2026 4Runner Hybrid 4Runner Limited FT4WD

Fred Anderson Toyota of Charleston · Charleston, SC · VIN: JTEVB5BR6T5043768

Negotiation Guide

Opening Offer

$66,287

Fair Price

$67,787

Walk Away Above

$68,087

• Recent buyers paid ~$600 below MSRP

Price Breakdown

Est. Dealer Cost$60,864

Est. Invoice$62,232

Holdback$1,368

MSRP (Sticker)$68,387

Asking Price$68,387

Markup$0

Dealer Margin on This Car$7,523

Percentile72% of inventory is priced lower

Days on Lot51 days

What Others Paid (Last 30 Days)

Cars Sold857

Avg Markup-$600

Median Markup$0

Best Deal-$7,977

Worst Deal+$7,274

% Sold Below MSRP77%

Avg Days to Sell46 days

Dealer Profile

Inventory85 vehicles

Avg Markup (All Models)+$129

Avg Markup (4Runner Hybrid)$0

% Below MSRP93%

Avg Days to Sell26 days

Avg Sold Markup+$742

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